After learning about the positive experience that Bo Greene Insurance had experienced in working with Six Six Media to create their site. Jeff Ference of Ference Insurance Agency gave us a call and asked if we could help in creating an online presence for his business as well! We were more than happy to oblige! Little did we know what a fun and interesting twist Jeff had in mind for his site!
Our initial meeting with Jeff went great! We can understand why he is such a successful businessman. However, as we were leaving, Jeff said, “I’d really like to put my dog Cuervo in my website.” Uh oh! A professional business site + a personal pet is usually a recipe for disaster and we dreaded having to tell Jeff it just wouldn’t work! So we put our heads together, reviewed Jeff’s client card, and thus “Top Dog Tips” were born!
During our initial interview, Jeff mentioned that he would very much like to have insurance tips on each page of his website. After we saw what a beautiful and friendly Golden Retriever Cuervo was and that he often WAS at the office, the ideas clicked and came together! The Ference Insurance Agency website ended up being a great example of how sometimes a professional website with a personal touch can work in the rght situations!